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	<title>Burlington SEO Services &#38; Internet Marketing Solutions&#187; Industry News</title>
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		<title>Burlington SEO Service Providers Bracing For Change</title>
		<link>http://www.seocraftsmen.com/burlington-seo-service-providers-bracing-for-change</link>
		<comments>http://www.seocraftsmen.com/burlington-seo-service-providers-bracing-for-change#comments</comments>
		<pubDate>Fri, 03 Dec 2010 03:20:37 +0000</pubDate>
		<dc:creator>Dave Lauretti</dc:creator>
				<category><![CDATA[Industry News]]></category>

		<guid isPermaLink="false">http://www.seocraftsmen.com/?p=400</guid>
		<description><![CDATA[Over a year ago I introduced to the owners of a few companies that offer SEO services in Burlington and the Halton area the idea of using social media &#8211; not to help in your SEO efforts, but as a lucrative way of raising brand awareness and connection with customers &#8211; you know the usual. [...]]]></description>
			<content:encoded><![CDATA[<p>Over a year ago I introduced to the owners of a few companies that offer <a href="http://www.seocraftsmen.com/">SEO services in Burlington</a> and the Halton area the idea of using social media &#8211; not to help in your SEO efforts, but as a lucrative way of raising brand awareness and connection with customers &#8211; you know the usual. But in the back of my mind I always believed that although the links on most of our social sites (Facebook, Twitter) are nofollow links, that those said links would still be quite valuable.</p>
<p>Many local SEO&#8217;s I spoke with argued that social websites were useless for &#8216;real businesses&#8217; but I didn&#8217;t care nor did I listen. I followed my gut when it told me that although the links are indeed not followed by the search engines (because they are blocked in the link code) the anchor text within those links still substantiate the meaning or definition of the content on the page it is linking to.</p>
<p>I kept that to myself and let the other sift through the noise. Eventually it became clear that to have a <a href="http://www.webpronews.com/topnews/2010/12/01/google-bing-are-looking-at-links-on-twitter-facebook-for-organic-ranking">strong online social presence would indeed benefit one&#8217;s website in search</a> &#8211; Google&#8217;s Real Time Search Results, Twitter updates and a stronger presence of Facebook Fan pages.</p>
<p>Web design companies in Burlington and the GTA had to change their game up to about 8 years ago when SEO came onto the scene and now SEO companies in Burlington the the GTA need to change their game again. It&#8217;s not longer about optimizing a website for the search engines but instead it&#8217;s about providing decent content and information, about different aspects of your services to a group of people who are willing to listen &#8211; your Facebook, Twitter and other social website followers.</p>
<p>I&#8217;ll see you all in the new year and be good!!</p>
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		<title>Google Is Pouncing On Certain SEO Service Companies</title>
		<link>http://www.seocraftsmen.com/google-is-pouncing-on-certain-seo-service-companies</link>
		<comments>http://www.seocraftsmen.com/google-is-pouncing-on-certain-seo-service-companies#comments</comments>
		<pubDate>Wed, 02 Jun 2010 17:58:31 +0000</pubDate>
		<dc:creator>Dave Lauretti</dc:creator>
				<category><![CDATA[Industry News]]></category>

		<guid isPermaLink="false">http://www.seocraftsmen.com/?p=381</guid>
		<description><![CDATA[While working SEO services in Hamilton over the past year I discovered a lot of hype going around the Internet related to the dismay companies are experiencing with SEO firms that aren&#8217;t listening to Webmaster Guidelines. It now seems that with the roll-out of Caffeine combined with the lack of knowledge of local SEOs, Burlington, [...]]]></description>
			<content:encoded><![CDATA[<p>While working SEO services in Hamilton over the past year I discovered a lot of hype going around the Internet related to the dismay companies are experiencing with SEO firms that aren&#8217;t listening to Webmaster Guidelines. It now seems that with the roll-out of Caffeine combined with the lack of knowledge of local SEOs, Burlington, Oakville and Hamilton SEO service companies are seeing their client sites lose their rankings and have even dropped in PageRank. <a href="http://www.cyber-key.com/what-is-pagerank.html">What is page-rank?</a> Basically,  PageRank is the metric that sets Google apart from other search engines.</p>
<p>According to an article from the Search Engine Roundtable, 43% Of SEOs claim <a href="http://www.seroundtable.com/archives/022233.html">traffic has gone down since the Google update</a>:</p>
<blockquote><p>Some are reporting that the new design is sending fewer referrals and less traffic to their web site. Now, that can be a huge deal for a site that gets a lot of traffic from organic Google search results. Back then, the report came from WebmasterWorld, yes a thread but also the site said they are suffering with the new design. So I decided to see if it is widespread or specific to WebmasterWorld.</p></blockquote>
<p>There was also a nice video post from Matt Cutts about the <a href="http://www.seroundtable.com/archives/022293.html">May Day Update</a> in case you we&#8217;ere aware that there was one.</p>
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		<item>
		<title>SEO Services That Help Your Business Not Hinder It</title>
		<link>http://www.seocraftsmen.com/seo-services-that-help-your-business-not-hinder-it</link>
		<comments>http://www.seocraftsmen.com/seo-services-that-help-your-business-not-hinder-it#comments</comments>
		<pubDate>Thu, 29 Apr 2010 22:19:01 +0000</pubDate>
		<dc:creator>Dave Lauretti</dc:creator>
				<category><![CDATA[Industry News]]></category>

		<guid isPermaLink="false">http://www.seocraftsmen.com/?p=379</guid>
		<description><![CDATA[I found an awesome article related to SEO services that I simply had to share with you. You know I don&#8217;t usually link out to or promote other websites but the information in this article is obviously ahead of it&#8217;s time and I can&#8217;t wait to see what else comes out of this company &#8211; [...]]]></description>
			<content:encoded><![CDATA[<p>I found an awesome article related to<a href="http://www.morestar.ca/a-search-engine-optimization-service-that-will-help-your-business/"> SEO services</a> that I simply had to share with you. You know I don&#8217;t usually link out to or promote other websites but the information in this article is obviously ahead of it&#8217;s time and I can&#8217;t wait to see what else comes out of this company &#8211; <a href="http://www.seoworkers.com">SEO Workers</a>.<br />
Enjoy!</p>
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		<title>Website Speed Is A Ranking Factor According To Google</title>
		<link>http://www.seocraftsmen.com/website-speed-is-not-a-ranking-factor-according-to-google</link>
		<comments>http://www.seocraftsmen.com/website-speed-is-not-a-ranking-factor-according-to-google#comments</comments>
		<pubDate>Fri, 09 Apr 2010 19:30:37 +0000</pubDate>
		<dc:creator>Dave Lauretti</dc:creator>
				<category><![CDATA[Industry News]]></category>

		<guid isPermaLink="false">http://www.seocraftsmen.com/?p=373</guid>
		<description><![CDATA[Many have argued that speed would never become a ranking factor and many hoped it wouldn&#8217;t but today Google announced once and for all the speed is a ranking factor and why it is so. Speeding up websites is important — not just to site owners, but to all Internet users. Faster sites create happy [...]]]></description>
			<content:encoded><![CDATA[<p>Many have argued that speed would never become a ranking factor and many hoped it wouldn&#8217;t but today Google announced once and for all the <a href="http://googlewebmastercentral.blogspot.com/2010/04/using-site-speed-in-web-search-ranking.html">speed is a ranking factor</a> and why it is so.</p>
<blockquote><p>Speeding up websites is important — not just to site owners, but to all  Internet users. Faster sites create happy users and we&#8217;ve seen in our <a href="http://googleresearch.blogspot.com/2009/06/speed-matters.html">internal  studies</a> that when a site responds slowly, visitors spend less time  there. But faster sites don&#8217;t just improve user experience; recent data  shows that improving site speed also <a href="http://radar.oreilly.com/2009/07/velocity-making-your-site-fast.html">reduces  operating costs</a>. Like us, our users place a lot of value in speed —  that&#8217;s why we&#8217;ve decided to take site speed into account in our search  rankings. We use a variety of sources to determine the speed of a site  relative to other sites.</p></blockquote>
<p>I wrote a complete list of <a href="http://www.webproworld.com/webmaster-forum/threads/100077-Google-s-Tips-to-Speed-Up-Your-Site">Google tips to speed up your website</a> at WebProWorld.com which is much more detailed than this post.</p>
<p>As we can there is a lot of proof that website speed is important for website owners and for the users of our websites and users of Google&#8217;s search service.</p>
<p>What do we do now? There are a few things you can do but the first job you should take care of is determining how long  your site to load, which scripts or files are being called and loaded make the neccessary changes to the areas that are causing your site to load slow.</p>
<p>My only question would is how much of a ranking factor is speed going to be? We need to know. If it&#8217;s not the heaviest ranking factor we can at least reduce the panic of webmasters worldwide. Let&#8217;s see if we&#8217;ll hear more about this from Google in the near future.</p>
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		<item>
		<title>The Reason SEO Service Listings Were Removed from Google</title>
		<link>http://www.seocraftsmen.com/the-reason-seo-service-listings-were-removed-from-google</link>
		<comments>http://www.seocraftsmen.com/the-reason-seo-service-listings-were-removed-from-google#comments</comments>
		<pubDate>Thu, 14 Jan 2010 02:09:14 +0000</pubDate>
		<dc:creator>Dave Lauretti</dc:creator>
				<category><![CDATA[Industry News]]></category>

		<guid isPermaLink="false">http://www.seocraftsmen.com/?p=284</guid>
		<description><![CDATA[I&#8217;m a little late with a response to Google deciding not to display local business results for regional searches related to web design or SEO services. My apologies; I have been swamped with and getting my head around a new XHTML framework that we&#8217;ll be applying to all our customer&#8217;s websites. About a month ago [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.seocraftsmen.com/wp-content/uploads/2010/01/no-seo-business-listing.gif"><img class="alignright size-full wp-image-276" title="Google Removed Local SEO Business Listing" src="http://www.seocraftsmen.com/wp-content/uploads/2010/01/no-seo-business-listing.gif" alt="No SEO Business Listing" width="150" height="150" /></a>I&#8217;m a little late with a response to Google deciding not to display local business results for regional searches related to web design or SEO services. My apologies; I have been swamped with and getting my head around a new XHTML framework that we&#8217;ll be applying to all our customer&#8217;s websites.</p>
<p>About a month ago I noticed some buzz in the web forums about web design and SEO companies not seeing their listing or any listings in local search results. Some people believed it was a bug while a few of us thought Google was up to something. Well they were.</p>
<p>As of late 2009 Google indefinitely stopped displaying the results and I think I might have a good idea why. Before I tell you my take on the issue I will quote the last part of an explanation by a Google rep. going by Joel H. said:</p>
<blockquote><p>I&#8217;ll give the usual disclaimer that we&#8217;re constantly working on improving the user experience and results will vary over time. So, this could change in the future, but I wanted to be explicit about what we&#8217;re doing today.</p></blockquote>
<p>The answer as to why Google isn&#8217;t displaying local results for SEO services in Burlington, Hamilton or even worldwide is very clear to me everyone &#8211; very clear.</p>
<p>SEO services are not just yet a real service in Google&#8217;s eyes. Simply saying you offer SEO services and submitting your local business listing to Google doesn&#8217;t mean you actually provide SEO services and it doesn&#8217;t mean you&#8217;re successful at it. There are hundreds of companies worldwide that claim they are experts at SEO. Well &#8216;expert&#8217; denotes unflawed perfection at the service but every single ethical online marketer and SEO on the planet knows there are no guarantees with the service. We can do our best, apply every single skill according to every single test we&#8217;ve ever done but in the end, there is always that chance that our efforts will come to nothing. Now what? <a href="http://seattletimes.nwsource.com/html/businesstechnology/2002002970_nwbizbriefs12.html">Get sued</a>?</p>
<p>There are no standards for SEO there are only guidelines, suggestions and results based on testing. Things are always changing with search engines algorithm. Quite frankly saying you sell SEO services is akin to saying you know a search engines algorithm and how do we expect Google to display listings that make that claim?</p>
<p>If you&#8217;re a true SEO expert you&#8217;re going to find yourself bubbling on the first page of various regional searches related to SEO and in the mean time we&#8217;ll have to respect Google&#8217;s right to put user experience at the top of their priority list. Thankfully there are people promoting and supporting the idea of SEO standards and when the day those standards are concrete we will probably see the local business listings being displayed for SEO services again.</p>
<p><b>SEO Builders</b> provides SEO consultation and web design services in Burlington, Oakville and Milton.</p>
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		<item>
		<title>Twitter is Causing Earthquakes or at least being used to track them</title>
		<link>http://www.seocraftsmen.com/twitter-is-causing-earthquakes-or-at-least-being-used-to-track-them</link>
		<comments>http://www.seocraftsmen.com/twitter-is-causing-earthquakes-or-at-least-being-used-to-track-them#comments</comments>
		<pubDate>Wed, 16 Dec 2009 18:14:06 +0000</pubDate>
		<dc:creator>Dave Lauretti</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[earth]]></category>
		<category><![CDATA[live]]></category>
		<category><![CDATA[quakes]]></category>
		<category><![CDATA[tweets]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.seocraftsmen.com/?p=246</guid>
		<description><![CDATA[Recent news about Google throwing Twitter Tweets into the live search results has been a hot topic on the internet lately but the news I read yesterday about the USGS Earthquake Hazards Program using Twitter to track earthquakes as they happen. According to the U.S. Geological Survey spokesperson Michelle Guy: About 50 percent of the [...]]]></description>
			<content:encoded><![CDATA[<p>Recent news about Google throwing Twitter Tweets into the live search results has been a hot topic on the internet lately but the news I read yesterday about the USGS Earthquake Hazards Program using Twitter to track earthquakes as they happen.</p>
<p>According to the U.S. Geological Survey spokesperson Michelle Guy:</p>
<blockquote><p>About 50 percent of the tweets that come in have a location with them and they all have a time with them and we look for the word earthquake and several other languages as well.</p></blockquote>
<p>This information is being aggregated based on keywords like earthquake or earth rumblings and so forth.</p>
<p>Stay tuned for more information about this.</p>
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