SEO Services to Watch Out For and Avoid
Whether you’re seeking SEO services in Burlington, Oakville or Hamilton or SEO services anywhere else in Canada you need to be aware of the false SEO companies. If you’re not careful you could spend a big chunk of your time and money trying to get your website ranked in the search engines and become more user-friendly.
There are many SEO companies in the Greater GTA that say they offer superb SEO services but here are a few things to look for in a fraudulent SEO company.
SEO Service Claims to Watch Out For and Avoid
#1. If you’ve been consulting with an firm that offers SEO services and you’ve heard the following words come out of their mouth run the other way. The words which can never be qualified are “we will get your website ranked #1 on Google“.
That statement is a complete farce as there are no SEO companies that can guarantee first place rankings on Google or any search engines. With proper SEO services applied to your website you can wager the cost of the farm that you will get more traffic and you will rank higher for many of your newly discovered keywords and key-phrases but can you be guaranteed to achieve the #1 spot? Not at all. Achieving the #1 spot on Google or any other search engines takes hard work and time. Getting to the first spot on Google can be done as you can see there are millions of sites that rank #1 but if an SEO company claims they can do it without a hitch they are not telling you the truth.
The Truth
A true firm that offers SEO services will be able to get your more traffic and higher rankings for a vast array of your keywords or keyword-clusters (key-phrases). If proper SEO techniques are applied to your site (off-site and on-site) and continually there are higher chances of achieving number 1 rankings.
#2. Even a true or pseudo SEO firm will know that getting links pointing back to your website is one of the most successful ways of getting your website ranked #1. The problem is getting those links and if you’ve been promised by a firm offering SEO services that they will make sure to get you links pointing to your website you have to take into considerations a few of the hurdles an SEO firm will have to overcome in getting those links and will you be paying for them.
The Truth
The truth is you can have your SEO company can do their best to get links to your website but it’s not an easy task. There are also quite a few SEO firms out there, in Burlington, the GTA or Canada wide who will take the money you give them for their services and attempt to solicit other websites in an attempt to purchase links to your website for them. Purchasing links from other websites is clearly against Google Conditions and is highly frowned upon. A good website, with good content should get links back to it naturally not by paying website owners a hundred bucks a year for a link.
Also, with paid linking you cannot guarantee that you’re link will be there a year from now. The people who usually sell link space on their websites are shady and don’t follow the rules. Are we to put trust in our SEO services company who has in turn put their trust in a shady website or blog owner? Not a chance.
One of our SEO services involve creating a blog for you and constantly updating it with proven, reliable and targeted articles. Targeted articles that actually provide something useful for the reader will definitely get your website backlinks and those are the links that are free and usually stay around for a while.
In Closing
My advice is to stay away from an SEO services company that claims they will guarantee to get your website ranked #1 on Google or other search engines and if they promise to get your links to your website (which is what they definitely MUST do) then ask them how they are going to do this. If they say they are going to solicit other website owners for a link for pay – walk out the door. If they say they’re going to write articles for you (as I mentioned above) then ask them where they are going to post them, who is writing the articles, how qualified are the writers and the most important question is, will the content be good enough that other website owners will want to link to it. If they say yes, ask for a written guarantee and then walk out the door.
The lesson here is nothing is guaranteed in SEO and you need to watch out for the firms that claim to offer SEO services when indeed they are wolves in SEO clothing.
